Wednesday, May 15, 2013

Marketing The Easy Way Through Social Media Sites

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It probably goes without saying, but an essential component of any new online or brick-and-mortar business is a quality business plan that considers all relevant business variables.

The following article will guide you to effectively using social media marketing as a means of communicating with a broad customer base and cultivating greater business success.

Connect your Twitter account to your LinkedIn account. You will be able to reach out to your professional acquaintances on Twitter and let them know about your products. It’ll give your tweets a more professional feel, and will help you build more professional contacts. So, make sure on LinkedIn’s main site you install the application for LinkedIn Tweets.

Photo Contest

Hold a photo contest to get your customers’ interest in your social media site. Ask customers to create photos of themselves using your products and offer prizes for creative photos. With a photo contest, for example, you can expect word to spread throughout many different areas of social media. The end result should be a huge bump in your traffic.

Keep your profile updated on your social media sites. If none of the content on your profile has been updated, you will likely lose most of your audience.

It’s true that you should target your niche, but you also need to have content that’s broad enough to appeal to others. Use humor a lot and do not use too many technical terms. Even if you have followers that know what you’re talking about, they probably won’t share with their friends if they wouldn’t understand too.

If you are using Facebook to engage your customers, go for quality of information rather than quantity. Do not clutter your business Facebook pages with trivial or meaningless features or comments simply to fill up space. Share things that you feel are exciting, interesting or factual.

Always pick something that people will actually want to spend their valuable time reading, not just tons of fluff. Don’t bother with low-quality content such as quizzes, superstitious mass emails or what you had for lunch.

Updating your social media websites whenever you post new blog content will help alert customers to visit your site. This process alerts readers following your blog that there is news on your site that they may want to check out.

What you’ve read here should be a huge help toward getting you the results you desire, so ensure that you use the tips in your own social media marketing strategies. It’s not quite as hard as it seems, but it’s still fairly challenging. That’s why it’s always good to have advice you can rely on.

To Your Success,
Toni Marbley
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